by Rami El Hajjar | Apr 4, 2022
In this episode of the Hovi Frequency, Rami sits down with Marianne Boulos, Hovi’s Conversion Optimization Specialist, to talk about the surge of Video Marketing, compare the impact of video marketing with statics, and discuss mobile’s impact on the switch...
by Rami El Hajjar | Mar 24, 2022
In this episode, Rami sits down with Queen Helou, Hovi’s Reporting Specialist, to go over Content Marketing and the importance of storytelling in building a brand-client relationship, and how you can effectively use storytelling and engage your clients and...
by Rami El Hajjar | Feb 23, 2022
In this episode of the Hovi Frequency, Rami sits down with Joanne Nassar, an AM on Hovi’s Customer Success Team, to dive into what Lead Scoring is and how you could start setting up your own lead scoring model. Listen in to what you’ll be needing and why...
by Rami El Hajjar | Oct 26, 2021
Tune in as Rami sits with Gaelle, Hovi’s Optimization Specialist, to get deep insights on what marketing optimization is, its pivotal role in every marketing process, and a detailed perception on best practices to optimize emails.